BestMoney Introduces New Gen Z Banking Standards to Help Consumers Evaluate Mobile Banking
NEW YORK, NY — September 2026 —
The public checklist lays out eight features anyone can check before opening or moving an account.
BestMoney rolled out Gen Z banking standards so consumers can evaluate mobile apps before opening or moving an account.
BestMoney built the framework as a public resource for consumers and financial institutions alike; both groups get the same set of mobile banking features to review. Under the standards, authentication disclosures must cover sign-in methods, additional verification options, and the steps for recovering an account. Fraud alerts also get attention: customers should be able to choose alert types and delivery channels, and every alert should include a timestamp.
Card controls let users lock and unlock a card inside the app, see its current status, and view applicable fees and transaction totals before confirming anything. Payment speed disclosures show estimated delivery or funds-availability times up front, then timestamp completion. The standards cover more ground: accessibility disclosures, data-sharing permissions, revocation options, and customer support response-time targets backed by timestamped requests and responses. Those permissions let consumers see which third parties are connected, review shared data and pull access at will, and the timestamped records make it possible to check a bank's stated support response times against reality.
In a 2024 survey, BestMoney found that 69% of Gen Z respondents tapped their bank's mobile app at least weekly, and 57% used mobile payment services that often. The survey ran Sept. 11, 2024, through SurveyMonkey Audience and covered more than 400 adults. Journalists can request the original survey data and methodology to see how BestMoney ran the survey and weigh the findings against the standards.
Why Gen Z banking standards matter
A report from Jack Henry found that 42% of Gen Z had switched their primary banking relationship because they were dissatisfied with mobile banking options. A YouGov survey of employed Gen Z found that 22% planned to open a savings account within 12 months. Another 12% were weighing a switch of their main savings provider, double the 6% rate seen in the broader workforce. The result is a consistent yardstick consumers can use to judge mobile banking functions before choosing an account or switching providers.
What Gen Z wants from a bank app
Gen Z expects banking to be mobile, transparent, and easy to control: secure sign-in, timely fraud alerts, clear payment timing, and support that actually responds. These app features point to wider Gen Z digital banking expectations built around speed, accessibility, and control. The checklist maps mobile banking for Gen Z against those priorities, making account selection simpler.
About BestMoney
BestMoney publishes financial-service comparisons and educational content meant to help consumers make sense of features and terms across the market. Its editorial team includes writers and experts spanning the full range of financial services. For its research, BestMoney dug into recent studies and surveyed consumers across the country. The mission is simple: use industry knowledge to deliver clear, reliable guidance that makes choosing a provider easier.
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